Training

Free Training, Information, and Referral Resources from Orthopreneur

TESTING TOOLS

SEO mobile ranking score – https://varvy.com/mobile/

Mobile friendly test – https://search.google.com/test/mobile-friendly/

Website Speed test http://www.webpagetest.org/

TESTING TOOLS FOR TOP 3 AGGREGATORS CONTROLLING LOCAL SEARCH

https://www.neustarlocaleze.biz/directory/Search

http://www.expressupdate.com/search

https://mybusinesslistingmanager.myacxiom.com/


CLAIM YOUR BING LOCAL BUSINESS LISTING

https://www.bingplaces.com/


CITATION VERIFICATION

Citation inconsistency has been cited as both the most commonly encountered issue affecting local search rankings, and a foundational element of local SEO.

Understanding the difference between verification by automated services such as Yext and MOZ local vs manual verification which allows the business to control their brand is worth reviewing.

Great information is provided in the blog posts below.

https://whitespark.ca/blog/what-happens-when-you-sign-up-for-yext/

https://whitespark.ca/blog/what-happens-when-you-cancel-yext/


HOW TO RESPOND TO REVIEWS

Responding to all reviews is a recommended practice, both positive and negative.  Moz is a leader in the Internet industry offering great information on this topics.

https://moz.com/blog/mastering-owner-response-quintet-google-my-business-reviews

RECOMMENDED REVIEWS SERVICES FOR TEXT MESSAGING REVIEWS PROGRAM

Practice Retriever

Contact David Gambale

dgambale@practiceretriever.com

800-810-0553

Birdeye – reviews program.

They offer Yext as a complimentary add on.  I suggest caution on adding duplicate citation services. Feel free to opt of Yext if you determine it may cause problems.

Phone 1-800-561-3357 ext. 1


RECOMMENDED PAY PER CLICK VENDOR

David Mentzel

dmentzel@salesgenesis.com

513-898-9229

PAY PER CLICK

FACEBOOK ADVERTISING

People in Practice – Dr. Leon Klempner

(631) 974-7511 Mobile

leon@pplpractice.com