AAO Offers Orthodontic Marketing Social Networking Guide for Members

Download Your Internet Orthodontic Marketing Guide to Social Networking With 41 percent of American adults using Facebook* and many more teens utilizing Facebook and other online social networking sites, many orthodontic practices have become active in social networking and others are considering doing so. The FREE, online AAO guide, Making Social Media Work for You, Read More

Hidden Advantages of Orthodontic Marketing with Video: It’s More Than Meets the Eye

While many of us equate the popularity of our video orthodontic marketing tactics with views and click through rates, let’s take a moment to consider other advantages which might be considered to have value when promoting your practice with video. Sure… tracking new patient referrals off the Internet and conversion rates are valuable, but what else is there? Read More…

Orthodontic Marketing Video: Test Your Ranking On Google Maps

Watch this orthodontic marketing video on how to test your website for ranking on Google Maps.

In my opinion, Google Local Business center is one of the most powerful free marketing tools on the Internet for local businesses, if your Internet marketing program is structured correctly. Now is the time to find out how your website is testing on Google Maps. If you don’t have a website, your are invisible in the eyes of the majority of consumers today. Over 70% of today’s consumers go to the Internet first to check out possibilities before purchasing products and services.

5 Internet Orthodontic Marketing Tips to Build Your Practice with Web 2.0

Web 2.0 is “The Edgy” Internet orthodontic marketing strategy being used today to promote practices today. Even if you are not very tech savvy it is virtually impossible to avoid hearing people talk about it. Many people associate web 2.0 with socializing and discussing personal issues on My Space and Facebook. Here are five ways your business can profit from a strategic web 2.0 Internet Marketing program.