Google Local SearchWanted to share with everyone a new program in Beta Testing on the Google Local Business Center (Maps).

They are testing a new program where you highlight your maps listings so it stands out from the others on the list.  Currently it is only available in San Jose, CA and Houston, TX. 

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Push or Pull PR in Orthodontic Marketing

Push or Pull PR in Orthodontic Marketing

Time for me to get back on the blogging trail. Attendance at Spring Users Meetings was up this year and my lectures on how to market correctly on the Internet was a hot topic.  Lectures were at full capacity.

The light bulb is finally going off for more and more orthodontists on the importance of Internet marketing to build their business now… and in the future.

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Google Local SearchDid you know there are over 700 million searches per day on the Internet?  Correct SEO (search engine optimization) is the key to the success for any business today who includes Internet marketing in their marketing plan, including orthodontics. If you don't… you are missing out on a wealth of opportunity.

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Superbowl Commercials

Sunday's Superbowl game yesterday was very exciting for a change.  I enjoy the camaraderie and commercials, just like 47% of Americans polled by the USA today who said they only watch the Superbowl because of the commercials.  49% watch because of the game.  It says alot about what entertains consumers today.  And the best part is…we are all waiting to watch a 60 second or less marketing message.

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