Internet Marketing

orthodontic marketing websiteYour website is where your business resides online and the hub of your Internet orthodontic marketing campaign.    It is the virtual representation of who you are and what you are all about.  Always incorporate good design principles to ensure your website reaches out to the maximum number of new patients and engages as many people as possible. When you are promoting your orthodontic treatment and services online, people cannot see you physically like in your office. People do judge you by your cover. This is where a good website design comes in.

Mary Kay MillerAbout Mary Kay Miller
Mary Kay Miller is an Internet marketing coach specializing in SEO and Web 2.0 Internet marketing solutions. She has created and managed her own Internet business since 2006. Mary Kay teaches orthodontists, dentists and professional practices how to market their website, blog, video, and social networking sites to attract more new patients and increase production. For more information, visit www.orthopreneur.com.

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Orthodontic Marketing In 2009
Stick your neck out and move forward in 2009…         

My New Years Resolution is to be more consistent with my blogging on orthodontic marketing and continue updating everyone on the latest trends.  I keep driving home the point….The Internet is where it is all happening and video is the medium of choice.  Why?  Few orthodontic practices are taking advantage of this new window of opportunity.  The Internet and video is virgin marketing territory.  Just look around… how many orthodontic competitors in your area are taking advantage of video to engage new patients and direct them to contact their office for an appointment?

 

Mary Kay MillerAbout Mary Kay Miller
Mary Kay Miller is an Internet marketing coach specializing in SEO and Web 2.0 Internet marketing solutions. She has created and managed her own Internet business since 2006. Mary Kay teaches orthodontists, dentists and professional practices how to market their website, blog, video, and social networking sites to attract more new patients and increase production. For more information, visit www.orthopreneur.com.

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Marketing with VideoOn December 17, 2008 – Permission TV released its survey findings on online video initiatives for 2009. 2 out of 3 respondents listed online video as a primary focus of their 2009 digital marketing campaigns – higher than every other category, including social media and search.   A ReelSEO blog post summarizes it clearly.  It's too bad they overlooked video SEO in the survey.  Unfortunately, designers seem to overlook the importance of SEO.  It doesn't matter how great the video or your website looks if no one can find it or it doesn't promote your business correctly.

Mary Kay MillerAbout Mary Kay Miller
Mary Kay Miller is an Internet marketing coach specializing in SEO and Web 2.0 Internet marketing solutions. She has created and managed her own Internet business since 2006. Mary Kay teaches orthodontists, dentists and professional practices how to market their website, blog, video, and social networking sites to attract more new patients and increase production. For more information, visit www.orthopreneur.com.

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A Web 2.0 marketing strategy will increase new patients referrals along with a synergistic Internal, External, and Internet marketing plan…Brand Your Internet Presence

In today's tough economic climate, the first place patients go to research orthodontic and dental treatment providers is online. Tech savvy generations don't look in the phone book anymore for contact information, they ask their dentist for referrals, depend upon recommendations from friends and family when considering choices, and then go to the Internet to research treatment providers for themselves… or… they just go to the Internet.

Mary Kay MillerAbout Mary Kay Miller
Mary Kay Miller is an Internet marketing coach specializing in SEO and Web 2.0 Internet marketing solutions. She has created and managed her own Internet business since 2006. Mary Kay teaches orthodontists, dentists and professional practices how to market their website, blog, video, and social networking sites to attract more new patients and increase production. For more information, visit www.orthopreneur.com.

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Paul Newman in 1978Internet Web 2.0 Marketing For Dental Professionals Blows The Doors Off Traditional Orthodontic Marketing…

I was watching the news this morning and a banner popped up across the bottom of my TV announcing that Paul Newman was dead.  That was all it said.  Since he and Robert Redford have always been two of my favorite actors…I wanted more info.  None was forthcoming on the TV which was very frustrating.  How could they say he was dead and not say when, why or how?

Mary Kay MillerAbout Mary Kay Miller
Mary Kay Miller is an Internet marketing coach specializing in SEO and Web 2.0 Internet marketing solutions. She has created and managed her own Internet business since 2006. Mary Kay teaches orthodontists, dentists and professional practices how to market their website, blog, video, and social networking sites to attract more new patients and increase production. For more information, visit www.orthopreneur.com.

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